The Super Bowl Was Big 163 Viewers Watch Game:
111 Million Views on Average – Tops last Year.
Super Bowl XLV was big this year as expected. We speculated that Super Bowl 45 would be the biggest in history based on the internet buzz we noticed and the number of advertisers involved. Commercials this year were costly and advertisers seemed willing to pay for tv ads for the coveted time slots during the game.
The game was watched by over 163 million viewers and this topped last years viewership handily. The game itself didn’t disappoint either with the Green Bay Packers finishing off the Pittsburgh Steelers in the final minutes.
Nielsen Super Bowl XLV Viewership Data For Last 5 Years
|Super Bowl XLV (Packers-Steelers), 2/6/11||162.9 million|
|Super Bowl XLIV (Colts-Saints), 2/7/10||153.4 million|
|Super Bowl XLIII (Cardinals-Steelers), 2/1/09||151.6 million|
|Super Bowl XLII (Giants-Patriots), 2/3/08||148.3 million|
|Super Bowl XXXVIII (Patriots-Panthers), 2/1/04||144.4 million|
Source: NFL, The Nielsen Company