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5 Reasons Nobody Should Be Surprised Zynga Laid Off 18 Percent Of Its Workforce

Zynga laid off hundreds of employees this week.  Here’s why: Zynga is letting go of 18 percent of its total workforce and is closing its offices in New York, LA, and Dallas.  This suggests the social gaming sector is contracting and less profitable than previously anticipated.  Here are 4 reasons Zynga laid off workers this week and
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Why Facebook Is Focused On Ad Serving Instead Of Gaming Revenue Right Now

  Facebook is perfecting the onsite, mobile experience first. Notice those pesky ads on Facebook when you haven’t signed in and are about to login? That’s because Facebook is going heavy on advertising.  Facebook is shifting from chasing revenue via games like “Farmville” and “Words With Friends” and is focusing on the social media ecosystem
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Ryan Seacrest ‘Leaks’ On Twitter He’s Testing Zynga’s Draw Something 2 – Or Did He?

Was it all just a publicity stunt for more Zynga PR? “American Idol” host Ryan Seacrest made social media news today by revealing that he will be working on a project with Zynga.  Seacrest dropped the news on Twitter today that he’s testing Draw Something 2, a sequel to Zynga’s “Draw Something” that was a hit
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Zynga’s COO John Schappert Resigns After 15 Months At The Helm, Who’s Next?

Zynga’s COO John Schappert Resigns After 15 Months At The Helm, Who’s Next? Investors have zinged Zynga recently.  The firm’s stock closed at 2.95 today and didn’t receive a bump up when the COO John Schappert resigned yesterday after spending only 15 months on the job.  Since the departure of Schappert, new speculation is rising that
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Facebook Falls 10 Percent After 1st Underwhelming Earnings Report 2Q12, Stock At New All Time Lows

Facebook Falls 10 Percent After 1st Underwhelming Earnings Report 2Q12, Stock At New All Time Lows: Facebook’s stock rises to $28 falls below $23 after earnings announcement. Facebook beat earnings estimates marginally but the stock was taken down in trading after a quick jump.  Facebook earned 12 cents a share and revenue beat expectations at
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Zynga Zings Down 35 Percent After Lackluster Second Quarter 2012 Earnings, Will Facebook Follow Tomorrow?

Zynga Zings Down 35 Percent After Lackluster Second Quarter 2012 Earnings, Will Facebook Follow Tomorrow? Making hit social media games isn’t easy. Social media gaming company Zynga is struggling after demand to pay for its games that are popular on Facebook decreased. This could be the lead metric to show how Facebook’s earnings may come
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Facebook Just Stole Google’s Ad Revenue Model Using Zynga – And It’s Going To Work

Facebook Just Stole Google’s Ad Revenue Model Using Zynga – And It’s Going To Work: Get ready for the Facebook “Adwords” Equivalent. Facebook will be advertising on the internet.  Facebook won’t just be advertising on its own site, it will be advertising on the greater web.  Your favorite blog could be next.  Facebook has just
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Facebook Buys Instagram for $1 Billion: Social Networking Goes Beyond Games

Facebook Buys Instagram for $1 Billion: Social Networking Goes Beyond Games: Facebook made a purchase today of the large sharing mobile property Instagram.  This is the largest acquisition for the social media giant and it’s indicative of the current environment with tech companies on the internet working hard to get into the mobile space.  Facebook
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Zynga Has Purchased OMGPOP The Maker Of Draw Something

Zynga Has Acquired OMGPOP The Maker Of Draw Something: Zynga continues to expand its social gaming network by acquiring a relatively new player in the social media gaming world OMGPOP. Today, Zynga confirmed it purchased OMGPOP, the NYC based company that launched the overnight sensation Draw Something.  Early reports say the company acquired OMGPOP for
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Zynga Looks To Go Solo From Facebook: Is This A New Social Gaming Model? (Video)

Zynga Looks To Go Solo From Facebook: Is This A New Social Gaming Model? Zynga will be launching new games soon but they will be different from the other games currently in their product line like “Farmville,” and “Words with Friends”.  The new games will be available on the Zynga website and won’t be played
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Facebook May File for IPO Wednesday Feb 1, 2012: Why Do It Now?

Facebook May File for IPO Wednesday Feb 1, 2012: Why Do It Now? WSJ reports IPO filing could occur next week. Facebook may file for its initial public offering next week.  The Wall Street Journal reported today that Facebook is likely to file for its IPO on Wednesday. The announcement was one of the top
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Google+ Goes Gaming with New Social Media Launch of “Pirates: Tides of Fortune”

Google+ Goes Gaming With New Social Media Launch of “Pirates: Tides of Fortune”: Google to directly challenge the likes of Facebook – Zynga. Google+ is growing and expanding into new realms – social media gaming.  Google plus just launched the latest in a trio of social media gaming offerings called Pirates: Tides Of Fortune which
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Zynga IPO Tomorrow: How Will It Do? (Video)

Zynga IPO Tomorrow: How Will It Do? Zynga the social media networking game maker will introduce shares to the public tomorrow. The Zynga initial public offering could bring the company roughly $1 billion if it’s successful and may be one of the biggest IPOs this year for a tech, social media or internet company. The
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Facebook Makes “Credits” for Games Mandatory

Facebook Makes “Credits” for Games Mandatory: Game Makers move fast to comply with Facebook. A few months ago, Facebook announced that it was going to make Facebook game developers use ‘credits’ for payment.  Facebook credits are a virtual currency used to buy goods in applications or games made for Facebook.  Users can add more credits
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Zynga, Maker of ‘FarmVille’ Goes Public, Files For $1 Billion IPO

Zynga has filed for a $1 Billion IPO (initial public offering). The social network game developer, known for browser-based games such as FarmVille and CityVille, submitted the SEC S-1 filing in order to go public today. About 60 million daily users…